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Understanding the Differences between Traditional Marketing vs Digital Marketing

In today’s ever-changing world, businesses are often faced with the dilemma of choosing between traditional vs digital marketing strategies. Each one has its own benefits and drawbacks, and because new businesses have to make so many other decisions when they startup, it can be hard to know which one to pick. To help you determine …

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What is Influencer Marketing? How can you make an Impactful Marketing Strategy for it?

A decade ago, if you asked the question- who are influencers? and what is influencer Marketing? It would have involved celebrities and some famous names of the blogging industry. But not anymore. It’s nearly impossible to scroll through your social feed without coming across at least 10-20 influencers that are promoting clothes, snacks, plants, candles, …

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